Magento vs WooCommerce (Who is the winner)? Both platforms are open-source e-commerce platforms and offer free versions to users.
Both these platforms provide various features and attractive themes, along with additional plugins that users can use to manage their online store.
Previously, products were sold in one-time transactions; however, a product-as-a-service model is like a subscription model wherein businesses pay for the services they need.
In a nutshell, The PAAS model follows a subscription-based model wherein customers pay for the product, and companies can generate recurring sources of income.
For example – Shopify, Magento, and WooCommerce are popular instances of PAAS-based business models as they provide subscription-based services to businesses.
PAAS model is becoming more popular nowadays in the e-commerce domain as it allows companies to build long-term relationships with customers and, at the same time, allows companies to generate continuous sources of revenue.
This platform was introduced in the year 2011. This platform is an open-source and popular CMS that has grown from a blogging platform to a fully customizable CMS.
Moreover, WordPress provides various themes and integrations to turn your site into a fully functional e-commerce store.
It is an open-source e-commerce platform allowing users to download and set it up on any server.
Let’s take a look at statistics – This platform accounts for 4 million websites across the globe. The wooCommerce plugin is integrated into the WordPress website. Additionally, It gives an edge to users to turn their WordPress websites into online stores.
WordPress allows users to create an online store within minutes using a quick and simple setup. It offers users plenty of free and paid themes that allow business owners to customize the store.
While It is a flexible platform and is ideal for small and medium-sized businesses that are starting out in e-commerce.
To install WooCommerce, you need first to set up WordPress. And you can add products from the dashboard and even customize the appearance of the dashboard with a few clicks. So, if you are already familiar with WordPress, installing WooCommerce Plugin is a painless experience.
However, if you have not used WordPress in the past, you might face some challenges installing WooCommerce effectively.
To start an e-commerce store using WooCommerce, you need an SSL certificate, hosting name, and domain name.
This e-commerce platform was introduced in the year 2008 and Adobe acquired it in the year 2018. It is highly suited for websites that need advanced features. Around 7 lakh websites used this platform.
This platform is an open-source e-commerce platform suitable for large enterprises; however, small businesses can also use it. It is a fully customizable platform enabling store owners to add customizable themes and extensions.
It offers 2 editions for its customers – Community edition and Enterprise edition. Its community edition is free for customers, while its enterprise edition is a paid option. Its enterprise edition is also known as Magento Commerce.
This platform is not beginner friendly. So, if you want to create large-scale e-commerce projects, then you need to be tech-savvy to use this platform.
With PAAS, users can create and manage their e-commerce store using drag-and-drop functionalities. Hence, it becomes easy for non-tech users to manage their online stores.
Small businesses need not worry about spending bucks in setting up infrastructure. As a result, They can save their development costs by paying for the services they need.
PAAS model allows businesses to run their e-commerce store, process payments, and manage orders. Hence, business owners can scale their businesses on the go as they get access to all e-commerce features.
Choosing an e-commerce platform is never a piece of cake for you. But it’s also true that there is never a single e-commerce platform that fits your e-commerce needs (aka no one size fits all approach works anymore).
Not to waste your further time, the WooCommerce platform is suitable for small to medium size businesses because it’s an affordable choice for them.
While Magento is a platform that is meant for big-size companies because it’s a little expensive option and requires the users/developers to have technical knowledge. It’s not a beginner-friendly option for non-tech users.
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The Magento platform is mostly for small and medium-sized businesses. To use this platform, you must have technical knowledge in creating and managing an online store. Hence, it is good for firms with extensive technical resources who want a customization of Frontend but want the power of the Magento Ecommerce engine.
On the contrary, WooCommerce is suitable for small and medium-sized businesses. Hence, it is the perfect choice to manage your e-commerce store, even if you lack technical knowledge.
Magento focuses on Web development professionals or tech-savvy users as it requires you to understand API if you want a customized Frontend. Therefore, this platform is not beginner friendly.
On the contrary, WooCommerce is a beginner-friendly platform. It is good for those e-commerce users who are not proficient in coding and programming skills.
Yes, you can link your domain to any website that uses any technology. It doesn’t matter if WooCommerce or Magento made it.
Magento and WooCommerce enable business owners to access third-party apps and plugins.
For instance – Magento offers 3500 free and premium extensions to improve your e-commerce site.
And WordPress offers more than 700 third-party apps and extensions.
Magento is suitable for large enterprises that need advanced e-commerce features to run and manage their store.
As your business scale, you can ditch the Magento theme and instead create your e-commerce app and web in your favorite frontend tech stack (React, Angular, Kotlin, Swift) and connect it with the powerful E-commerce Engine of this platform.
However, WooCommerce is quick for beginners or users with a WordPress website.
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