cost to make a fitness app

The fitness industry is in the midst of a technological revolution, with mobile apps taking the lead.  

Whether it’s personalized workout plans or on-demand coaching, fitness apps are catering to an enormous scope of interests and backgrounds. 

Today’s blog post looks at the primary factors determining the cost of developing a fitness app, ensuring that you’re capable of making confident decisions and budgeting effectively.  

Before we go further, let’s check the market of the fitness industry. 

Fitness App Market Overview: A Booming Landscape of Health and Hustle 

The fitness app market is powering along with the noteworthy growth currently on the back of an insatiable demand for convenience, personalized health and wellbeing that can be accessed anytime anywhere.  

These apps are like a mini gym with a workout routine tracker and motivation features and are packed into a pocket owned by smartphone users, providing a wide choice of fitness targets and lifestyles. 

Fitness App Market Overview

1. Market Size and Growth

The global fitness app market was valued at USD 1.54 billion in 2023 and is projected to reach USD 4.8 billion by 2030, growing at a CAGR of 17.7%. It speaks volumes about the tremendous potential within this ever-evolving industry.

2. Key Drivers that cause this rampant growth

  • Increased health awareness

Concerns around health and general well-being lead people to seek accessible fitness solutions.   

  • Technological advancements  

Through wearable devices and advanced tracking, it boosts user engagement and personalizes fitness experiences.  

  • Convenience and affordability   

Offering a cost-effective alternative to traditional gyms, ensuring workouts can be fitted in anytime, anywhere.  

  • COVID-19 impact

The pandemic’s emphasis on health and fitness and the process of virtual fitness going mainstream has further accelerated the interest and adoption of virtual fitness solutions. 

Fitness App Market Overview

3. Market Segmentation: 

The market is segmented by type of app, which includes Exercise and weight loss, which include workout routines and the ability to track and monitor weight loss, Diet and nutrition inline meal plans, calorie counting and healthy eating tips, Activity tracking i.e: Steps, distance, calories burned etc., and Wearable integration i.e: syncing with fitness trackers and/or smartwatches. 

  • Platforms: These apps were developed for several platforms including the following iOS and Android, while some are also cross-platform solutions. 

4. Competitive Environment: 

Many companies are producing stand-alone fitness applications, such as Strava, Fitbit Coach, and Nike Training Club. This makes the industry extremely competitive. 

To differentiate themselves, up-and-coming companies are always coming up with new features and customized experiences. 

It’s projected that the market will consolidate, with bigger companies purchasing smaller ones to increase their market share and product offerings. 

This is a clear indicator of how the fitness app sector is expanding, pointing to larger business potential.  

But before we talk about features, one question needs to be answered: 

Fitness App Screen Overview

Factors affecting the cost of Fitness App Development 

If you’ve been envisioning your fitness app idea, awesome! But now it’s time to talk about dollars. The cost to develop a fitness application is multifaceted, like building anything valuable. There are many ways to spin it, but let’s first sum up what we’re looking at here. 

1. What’s Your App Doing? (Functionality) 

This is the foundation of your app. It is responsible for everything your app users do.  

  • Does it track their workouts?  
  • Offer personalized workout plans and coaching. 
  • Give them recipes for their fitness goals.  
  • Will it allow them to connect and share their progress with their friends? The more advanced the features, the higher it is to develop your app.

2. Where Do You Find It? (iOS, Android or Both)

  • Are you looking to build an iPhone app?  
  • Or is this geared toward Android mobile?  
  • Or do you want both? A single platform is cheaper, but if your market is anyone who wants to get fit, then wanting beauty to go beyond the Apple screen… is essential. 

3. How It Looks and Feels (Design)

Don’t confuse people with clunky, a sleek, animated look isn’t just nice to use, it costs more to make, too.   

4. Connecting with Other Apps (Integrations):  

Connect to health trackers, payment systems, and social media – nice for end users, annoying and costly for developers.  

5. Keeping It Up to Date (Maintenance): 

Just like your car, your app needs regular checkups and updates to fix bugs, add new features, and keep things running smoothly. 

Essential Features of a Fitness app: 

1. User Management and Profile Creation: 

  • Sign-up/Log-in — The sign-up process must be fast and easy. You should provide registration via email or social media.  
  • Profile — Users’ profiles should include a range of details related to fitness levels, goals, and preferences. 

2. Activity Tracking and Data Gathering: 

  • Step and Distance Tracking — This feature allows your app to monitor daily steps or trace walked or run distance. 
  • Workout Logging — The app records the type of workout, its duration, and the intensity. 
  • GPS Integration — Your app can measure pace and distance and map routes for outdoor exercises like running or cycling. 

3. Progress and Goal Monitoring: 

  • Goal Setting — For the user who wants to lose 15 pounds or run 10 miles in 30 days (about 4 and a half weeks), this feature allows the users to set their own fitness goals.  
  • Progress Visual — Your users should be able to track their progress and set their progress against their goals with a visual chart or graph of their activity. 
  • Badges and Leaderboards — Users should also be able to see where they stand versus their friends or other app users as far as their fitness results for the week/month All of these features should be integrated and function like the ones in “fitness and weight loss” gaming apps and include encouragement and rewards to keep the app users interested and coming back every day. 

4. Exercise Library and Workout Routines:  

  • Exercise Library and Workout Routines: Exercise Library and Workout Routines: 
  • Exercise Database: Build up a collection of varied programs with descriptions and instructions. 
  • Pre-built Workouts: Offer trained workout programs for diverse aims and fitness levels. 
  • Customizable Workouts: Enable users to design or save their workouts. 

5. Community and Social Interaction:  

  • Newsfeed: Post updates, successes, and achievements, as well as motivational messages. 
  • Connect with Friends: Make the social networks support and compete through friend connections. 
  • Leaderboards: Incentivize users by promoting competition and offer leaderboards as well. 

How Much Does It Cost to Make a Fitness App? 

A recent market analysis by Statista indicates that, depending on the project’s complexity and scale, developing a fitness application can cost anywhere from $20,000 to $500,000. Let’s explore this range in more detail. 

App Type Features Estimated Cost Time Frame 
Basic Range Includes workout tracking, exercise libraries, and basic analytics. $20,000 to $50,000 2-3 months  
Mid-Range Includes personalized training plans, nutrition tracking, social integration, and wearable device compatibility. $50,000 to $150,000 3-5 months  
Advanced Range Includes AI-powered workout recommendations, virtual coaching, gamification elements, and extensive third-party integrations. $150,000 to $500,000 5-8 months or more  

Cost Optimization Strategies: 

Creating a health and fitness app sounds like an inspiring idea… until you’ve learned the typically eye-opening price tag. But fear is not! There are myriad shrewd ways to cut costs without skimping on quality. Let’s look at some pro tips sure to make your wallet happy:  

1. Prioritize Like Your Life Depends on It  

The first thing you need to understand is that you don’t need to be everything to everyone. As such, you need to identify the core feature set that your target audience will value the most.  

For many workout apps, that’s most likely going to be simple tools for workout tracking and some level of integration to allow for handling and tracking progress reports and basic community interaction.  

More complex items can be added in future updates as usage and feedback dictates.  

2. Take it in Pieces

You’ll also want to get into the “agile” mindset and break your development out into manageable chunks called “sprints.”  

This mindset and strategy will allow you to refine the product as you go and will keep costs in check against your overarching development budget. 

3. Borrow Smartly  

The world of open-source software is your friend! Utilize pre-built libraries, frameworks, and APIs to speed up development and save money.  

Just make sure they’re secure and have the right licenses before diving in.  

4. Build for the Future:  

Don’t get stuck in a dead-end app. Design your app architecture to easily adapt as your user base grows. This saves you from costly rewrites down the line when your fitness empire takes off! 

5. Outsourcing Your Fitness App:  

Fitness app development is complex, so working with a skilled mobile app development company is a great move. 

Here are top things to considered: – 

  • Industry Expertise: Your chosen company should have built fitness apps before. They know the niche, user needs, popular features, and common hang-ups.  
  • Technical Skills: Know more than code. They understand technologies pivotal to fitness apps, like tracking features and wearables integration.  
  • Analytical Prowess: Data is queen! They need to evaluate user behavior and how your app is performing, then use these statistics to guide improvements.  
  • Long-Term Support: Select a company that offers maintenance and support. With the pace of mobile devices and OS updates, your app needs to be kept on track.
Fitness App Theme

Future Fitness Tech Trends: 

  • Artificial intelligence (AI): Personalized workout recommendations, adaptive training and more based on individual needs. 
Fitness App UX/UI
  • Wearable integration: Even more in-depth integration with smartwatches and fitness trackers for much more complete consumer data, as well as real-time form analysis. 
  • Mental health mainstays: A continued interest in mindfulness and meditation apps and features to address holistic health needs. 


Building a fitness app can cost a lot, but it doesn’t have to be scary! The price tag depends on what features you want, where it runs (phone or tablet), how it looks, and how much upkeep it needs.   

But even a basic house (app) can be amazing if it’s built well.   

The good news is we also built fitness apps at BigOh Tech that can earn you money and save you time by making users happy and retaining them over time.    

You can build a fitness app that’s both awesome and affordable by collaborating with us, we’ll guide you through the cost to build a fitness app and you can make smart choices that’ll get people into better shape — and your business into black.   

If you’re ready to build fitness apps that shine beyond your horizon then talk to our team of mobile app development experts (like one that includes dedicated developers), we’re here.  

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